When companies try to enter markets in Balkans, such as Slovenia, Croatia, Montenegro and Bosnia, there are a few specifics they need to know. Unlike other eastern and western european countries, countries in Balkans are relatively small. Especially wen we talk about population. Nevertheless these countries mostly provide low purchasing power. However the market(s) are good to enter since the competition for many industries is lower than in other more advanced markets in Europe, UK and USA. Lets take a look at a few specifics and possibilities those markets in Balkans provide to foreign companies .